Agency AI policy library
BuiltByGo's AI policy, read and compared
Development agency naming Claude, Claude Code and DeepSeek; AI tools are client-approved sub-processors, production data anonymised first, read-only AI credentials, opt-out via SOW.
“New AI tools require client approval before being added, on the same 30-day notice / 14-day objection cycle as any other sub-processor”Read the policy on builtbygo.com
- Agency
- Web and digital agency
- Country
- United Kingdom
- Published as
- policy page
- Policy date
- May 3, 2026
- Tells clients
- Tells clients up front
- Read in full
- October 30, 2026
What it commits to, in its own words
6 of the 8 commitments the library compares. Each is ticked only because the policy states it as BuiltByGo's own practice; the words under it are quoted from the policy.
- Human review
- “All AI-generated code, content, configuration, or analysis is reviewed by a qualified team member before being incorporated into client deliverables, deployed to production, or shared with the client.”
- Tells clients up front
- “We disclose them as part of our standard sub-processor disclosure”
- A standing statement: how other agencies word it
- Client data rule
- “No production personal data to AI APIs without prior anonymisation”
- Says what AI never does
- “AI tools do not make decisions affecting client projects, data, contracts, or commercial relationships.”
- Client can limit AI
- “If a client engagement requires that BuiltByGo not use AI tools at all in connection with their work, this can be specified in the Statement of Work and we will operate without AI assistance for that engagement.”
- Names its tools
- “named specific AI tools (Claude / Claude Code / DeepSeek)”
Tools named: Claude, Claude Code, DeepSeek
Not stated in the policy as we read it
- Ownership and originality. Addresses copyright, ownership, originality checks, or consent for using a person's image or voice.
- Named owner. Names the person, role or group accountable for how the agency uses AI.
Policies to read next
- Rouge MediaWeb and digital agency · 8 of 8 commitmentsLogs every AI use on a client project, needs the client's written agreement, names a policy lead, and keeps an approved-tool list.
- 4SiteWeb and digital agency · 7 of 8 commitmentsStaff rules: novel AI uses need leadership sign-off, AI note-takers are announced aloud on calls, and client source data needs explicit approval first.
- Inspire DigitalWeb and digital agency · 5 of 8 commitmentsClients can ask for no AI on their project, drafts are human-approved before use, and AI is never the final author of client work.
- Mangrove WebWeb and digital agency · 6 of 8 commitmentsB Corp web studio: discloses ChatGPT helped write the policy, logs AI use in project records, weighs environmental cost, follows RGD ethics on AI.
From BuiltByGo?
If the policy has changed or we misread it, write to hello@bigpipe.agency and we will read it again and update this page. To point clients or prospects to how your policy compares, link to this page:
https://bigpipe.agency/agency-ai-policies/builtbygo<a href="https://bigpipe.agency/agency-ai-policies/builtbygo">Our AI policy in the agency AI policy library</a>Read on October 30, 2026 from builtbygo.com/ai-usage. The quoted words belong to BuiltByGo and are quoted to show what its policy says; our coding is free to reuse under CC BY 4.0 with a link to this page. How we chose and coded the policies: the agency AI policy library.