Agency AI policy library
Hook Agency's AI policy, read and compared
An AI privacy policy from an agency serving contractors: names seven AI tools, keeps sensitive client data out of public AI, and explains AI use when asked.
“No sensitive or confidential client data (such as passwords, financial information, or personal identifiers) is ever entered into public AI systems.”Read the policy on hookagency.com
- Agency
- Marketing agency
- Country
- United States
- Published as
- policy page
- Policy date
- June 16, 2025
- Tells clients
- Explains when a client asks
- Read in full
- October 30, 2026
What it commits to, in its own words
4 of the 8 commitments the library compares. Each is ticked only because the policy states it as Hook Agency's own practice; the words under it are quoted from the policy.
- Human review
- “Every client-facing deliverable is reviewed and approved by a qualified team member before delivery.”
- Explains when a client asks
- “If you have questions about how AI contributed to your project, we’re happy to explain.”
- When the client asks: how other agencies word it
- Client data rule
- “No sensitive or confidential client data (such as passwords, financial information, or personal identifiers) is ever entered into public AI systems.”
- Names its tools
- “Examples of tools we may use include: OpenAI (ChatGPT), Fireflies.ai, Microsoft CoPilot, Gemini, Jasper, Grammarly, Adobe Stock AI Imagery, and others”
Tools named: ChatGPT, Fireflies.ai, Microsoft Copilot, Gemini, Jasper, Grammarly, Adobe Stock AI imagery
Not stated in the policy as we read it
- Says what AI never does. Names work the agency does not hand to AI (strategy, final creative, publishing, and the like).
- Ownership and originality. Addresses copyright, ownership, originality checks, or consent for using a person's image or voice.
- Named owner. Names the person, role or group accountable for how the agency uses AI.
- Client can limit AI. Clients can limit or exclude AI on their work, or the agency follows the client's own AI rules.
Policies to read next
- Arc IntermediaMarketing agency · 5 of 8 commitmentsSplits what AI helps with from what it never does (publishing, strategy), keeps client data out of public tools, and lists the tools it uses.
- EvenboundMarketing agency · 6 of 8 commitmentsLists its approved tools by name, says when AI shaped content, never shares client data with AI without consent, and stops AI on request.
- FirebrandMarketing agency · 8 of 8 commitmentsNamed people own each deliverable, nothing is made entirely by AI, no confidential material goes into LLMs, and AI use is explained on request.
- Good2bSocialMarketing agency · 6 of 8 commitmentsNever sends anything written entirely by AI, keeps AI away from website code, legal agreements and client strategy, and approves Jasper as its tool.
From Hook Agency?
If the policy has changed or we misread it, write to hello@bigpipe.agency and we will read it again and update this page. To point clients or prospects to how your policy compares, link to this page:
https://bigpipe.agency/agency-ai-policies/hook-agency<a href="https://bigpipe.agency/agency-ai-policies/hook-agency">Our AI policy in the agency AI policy library</a>Read on October 30, 2026 from hookagency.com/ai-privacy-policy/. The quoted words belong to Hook Agency and are quoted to show what its policy says; our coding is free to reuse under CC BY 4.0 with a link to this page. How we chose and coded the policies: the agency AI policy library.