Agency AI policy library
Banner Day's AI policy, read and compared
A naming and branding studio's versioned policy: every AI-assisted output reviewed, the founder oversees AI governance, and client contracts checked for AI limits first.
“Every AI-supported output, just like every human-generated one, undergoes a comprehensive review by one or more qualified Banner Day team members before being put to use or shared with our clients.”Read the policy on bannerday.co
- Agency
- Creative and branding agency
- Country
- United States
- Published as
- policy page
- Policy date
- October 2026
- Tells clients
- Tells clients up front
- Read in full
- October 30, 2026
What it commits to, in its own words
7 of the 8 commitments the library compares. Each is ticked only because the policy states it as Banner Day's own practice; the words under it are quoted from the policy.
- Human review
- “Every AI-supported output, just like every human-generated one, undergoes a comprehensive review by one or more qualified Banner Day team members before being put to use or shared with our clients.”
- Tells clients up front
- “From the first hello to the final high-five, we'll communicate clearly about how and why any AI tools we use contribute to a project's delivery and success.”
- Whenever AI is used: how other agencies word it
- Client data rule
- “Not inputting personally identifiable information or Proprietary Information into AI tools , unless we have documented permission from the information owner”
- Says what AI never does
- “Not using AI to filter, influence, or direct any decisions in which such bias may occur (for example, when hiring collaborators or staffing project teams)”
- Ownership and originality
- “For any deliverable where AI use raises a meaningful IP consideration, we'll raise it directly with our clients before proceeding.”
- Named owner
- “our AI governance is overseen directly by Banner Day's founder and creative director with input from key collaborators.”
- Client can limit AI
- “checking whether a client's contract or SOW includes AI-specific requirements or restrictions before inputting anonymized project details into an AI tool”
Not stated in the policy as we read it
- Names its tools. Names the specific AI tools the agency uses or has approved.
Policies to read next
- Evolving Media & DesignCreative and branding agency · 6 of 8 commitmentsCanadian RGD-certified design studio posting a policy its association requires; logos and branding are hand-made, never AI-generated; clients told when AI creates elements.
- Salerno Design StudioCreative and branding agency · 5 of 8 commitmentsNames the person who approves all copy, takes full responsibility whatever the tools, and asks consent before client data goes into AI.
- FirebrandMarketing agency · 8 of 8 commitmentsNamed people own each deliverable, nothing is made entirely by AI, no confidential material goes into LLMs, and AI use is explained on request.
- JPLMarketing agency · 7 of 8 commitmentsClient data goes only into AI tools contractually barred from training on it, IP is discussed before lightly edited AI output, and deepfakes are ruled out.
From Banner Day?
If the policy has changed or we misread it, write to hello@bigpipe.agency and we will read it again and update this page. To point clients or prospects to how your policy compares, link to this page:
https://bigpipe.agency/agency-ai-policies/banner-day<a href="https://bigpipe.agency/agency-ai-policies/banner-day">Our AI policy in the agency AI policy library</a>Read on October 30, 2026 from bannerday.co/ai-policy. The quoted words belong to Banner Day and are quoted to show what its policy says; our coding is free to reuse under CC BY 4.0 with a link to this page. How we chose and coded the policies: the agency AI policy library.