Agency AI policy library
Axia Public Relations's AI policy, read and compared
Seven short principles from a Florida PR firm: no confidential client contact data in collective AI without permission, and clients' own AI policies are respected.
“If a client has an existing policy surrounding AI, we will work together to respect the client’s policy so both parties agree with potential outputs.”Read the policy on axiapr.com
- Agency
- PR and communications agency
- Country
- United States
- Published as
- blog post
- Policy date
- September 17, 2023
- Tells clients
- Not stated
- Read in full
- October 30, 2026
What it commits to, in its own words
3 of the 8 commitments the library compares. Each is ticked only because the policy states it as Axia Public Relations's own practice; the words under it are quoted from the policy.
- Client data rule
- “Without permission, we will not enter confidential or personal client contact information into any collective AI system.”
- Says what AI never does
- “We will never use generative AI technology to deceive or spread misinformation or propaganda.”
- Client can limit AI
- “If a client has an existing policy surrounding AI, we will work together to respect the client’s policy so both parties agree with potential outputs.”
Not stated in the policy as we read it
- Human review. A person reviews, edits or approves AI-assisted work before the client sees it or it goes live.
- Tells clients. Tells clients how AI was used: up front, or whenever a client asks.
- Ownership and originality. Addresses copyright, ownership, originality checks, or consent for using a person's image or voice.
- Named owner. Names the person, role or group accountable for how the agency uses AI.
- Names its tools. Names the specific AI tools the agency uses or has approved.
Policies to read next
- GregoryPR and communications agency · 5 of 8 commitmentsPR firm runs AI output through plagiarism software, anonymizes client data, opts out of ChatGPT training, and keeps copyright-critical content human-made.
- JBP AssociatesPR and communications agency · 6 of 8 commitmentsAI on client work is always agreed with the client first, new AI tools are vetted for data, IP and liability, and senior leadership owns the policy.
- TaskscapePR and communications agency · 5 of 8 commitmentsUK comms agency: client consent plus audience disclosure of synthetic media, AI use logged in project documentation, EU AI Act deployer framing, environmental-cost test.
- DUO MarketingPR and communications agency · 4 of 8 commitmentsStaff rulebook adapted from PR Council guidance: no AI images as final client assets, no AI translation, no voice mimicry; disclosure only to line managers.
From Axia Public Relations?
If the policy has changed or we misread it, write to hello@bigpipe.agency and we will read it again and update this page. To point clients or prospects to how your policy compares, link to this page:
https://bigpipe.agency/agency-ai-policies/axia-public-relations<a href="https://bigpipe.agency/agency-ai-policies/axia-public-relations">Our AI policy in the agency AI policy library</a>Read on October 30, 2026 from www.axiapr.com/blog/7-responsible-principles-to-guide-the-use-of-ai-in-public-relations. The quoted words belong to Axia Public Relations and are quoted to show what its policy says; our coding is free to reuse under CC BY 4.0 with a link to this page. How we chose and coded the policies: the agency AI policy library.