Agency AI policy library
HARP Marketing's AI policy, read and compared
Short principles page: dated, reviewed at least annually, discloses AI-informed analysis, and assigns a responsible officer for compliance.
“all AI-enabled work outputs are subject to human scrutiny, and final accountability for deliverables rests with human professionals, not AI systems.”Read the policy on harpmarketing.com.au
- Agency
- Marketing agency
- Country
- Australia
- Published as
- policy page
- Policy date
- March 5, 2026
- Tells clients
- Tells clients up front
- Read in full
- October 30, 2026
What it commits to, in its own words
3 of the 8 commitments the library compares. Each is ticked only because the policy states it as HARP Marketing's own practice; the words under it are quoted from the policy.
- Human review
- “all AI-enabled work outputs are subject to human scrutiny, and final accountability for deliverables rests with human professionals, not AI systems.”
- Tells clients up front
- “We transparently disclose when AI is used to inform insights, recommendations, or analysis.”
- Whenever AI is used: how other agencies word it
- Named owner
- “A responsible officer oversees compliance with this policy.”
Not stated in the policy as we read it
- Client data rule. A concrete rule on what client confidential or personal information may go into an AI tool.
- Says what AI never does. Names work the agency does not hand to AI (strategy, final creative, publishing, and the like).
- Ownership and originality. Addresses copyright, ownership, originality checks, or consent for using a person's image or voice.
- Client can limit AI. Clients can limit or exclude AI on their work, or the agency follows the client's own AI rules.
- Names its tools. Names the specific AI tools the agency uses or has approved.
Policies to read next
- FirebrandMarketing agency · 8 of 8 commitmentsNamed people own each deliverable, nothing is made entirely by AI, no confidential material goes into LLMs, and AI use is explained on request.
- Impulse CreativeMarketing agency · 4 of 8 commitmentsSays AI runs through all its delivery, keeps client data out of consumer AI tools, and ships every client AI agent with an owner, scope and logs.
- JPLMarketing agency · 7 of 8 commitmentsClient data goes only into AI tools contractually barred from training on it, IP is discussed before lightly edited AI output, and deepfakes are ruled out.
- Mad Fish DigitalMarketing agency · 5 of 8 commitmentsA B Corp's policy: a subject-matter expert approves every AI-assisted deliverable, leadership oversees AI use, and clients' own AI rules are followed.
From HARP Marketing?
If the policy has changed or we misread it, write to hello@bigpipe.agency and we will read it again and update this page. To point clients or prospects to how your policy compares, link to this page:
https://bigpipe.agency/agency-ai-policies/harp-marketing<a href="https://bigpipe.agency/agency-ai-policies/harp-marketing">Our AI policy in the agency AI policy library</a>Read on October 30, 2026 from harpmarketing.com.au/legal/ai-policy/. The quoted words belong to HARP Marketing and are quoted to show what its policy says; our coding is free to reuse under CC BY 4.0 with a link to this page. How we chose and coded the policies: the agency AI policy library.