Mahlab's AI policy, read and compared

What it commits to, in its own words

7 of the 8 commitments the library compares. Each is ticked only because the policy states it as Mahlab's own practice; the words under it are quoted from the policy.

Human review

“Mahlab ensures that AI-generated content and output is fact-checked, verified, reviewed and edited to ensure relevance, originality and compliance before dissemination.”

Tells clients up front

“Mahlab uses AI in all aspects of our business and our service delivery.”

A standing statement: how other agencies word it

Client data rule

“Mahlab does not share personal information (as defined in the Privacy Act 1988 (Cth)), or confidential information, into any AI model unless we are certain that data will not be used for training purposes.”

Says what AI never does

“Mahlab respects the rights of artists by never using AI to recreate the style or approach of an existing artist.”

Ownership and originality

“Mahlab ensures that all services and deliverables have significant independent intellectual effort and authorship by human team members.”

Named owner

“Mahlab has appropriate leaders with specific obligations for safe and responsible development and use of AI across our organisation.”

Client can limit AI

“Mahlab will obtain explicit consent from clients before using client proprietary data in AI systems.”